THERMA-TRU RECEIVES 2010 BEST IN CLASS AWARD
Lumber/Building Material Dealers Recognize Entry Door Leader
Maumee, OHIO (October 06, 2010) - Therma-Tru, the U.S. leader in residential entry doors, recently received the 2010 Best in Class Award (BICA) in the category of Fiberglass Exterior Doors. Presented by the LBM Research Institute based in Lakeville, Minn., the BICAs honor outstanding building product manufacturers nationwide in comparison studies to competitive companies.
In an online survey of 268 lumber/building material dealers conducted in July, Therma-Tru stood out as the best exterior fiberglass door among 17 national and regional brands in the areas of brand value, consistent quality and energy efficiency.
The BICA survey is unique because it is unaided, meaning survey participants were asked to name --- without prompting or options provided --- the companies they choose as being the best in the industry in a variety of qualification categories. Survey participants ranked products on variables such as timely delivery of products, knowledgeable sales personnel, effective marketing support materials and overall satisfaction with product delivery.
"Claiming to be the best is one thing; having recognition by customers is another," says John Cashmore, executive director of the LBM Research Institute. "Therma-Tru clearly recognizes the importance of creating start-to-finish quality products and services for their customers. This award recognizes their excellence and serves as a goal for other companies."
"We are pleased to be recognized by our dealers for delivering what's most important to them," says Heather Sonnenberg, Director, Product Management for Therma-Tru. "This award is a powerful endorsement of our industry leadership, commitment to quality and strong fabricator partnerships."
This is the first year that the LBM Research Institute has sponsored the BICA program. The exterior door winners are recognized in the September 2010 issue of LBM Journal. The LBM Research Institute plans additional BICA surveys in the categories of windows, roofing, siding and lumber.
For more information on the BICAs and the LBM Research Institute, call 800-795-3056. The LBM Research Institute performs original research on topics specific for lumber/building materials dealers and distributors. The LBM Research Institute is also available to conduct qualitative and quantitative studies, including focus groups, in-person and telephone surveys for companies nationwide.
Therma-Tru Doors is the nation's leading manufacturer and most preferred brand of fiberglass and steel exterior door systems. Founded in 1962, Therma-Tru pioneered the fiberglass entry door industry, and today offers a complete portfolio of entry and patio door system solutions, including decorative glass doorlites, sidelites and transoms, and door components. Therma-Tru, headquartered in Maumee, Ohio, is part of leading consumer brands company Fortune Brands Inc. (NYSE: FO). For more information on Therma-Tru Doors, visit www.thermatru.com or call (800) 537-8827.